Beatrix Ong: The New Choo?

This London-born shoe acolyte started her fashion career with an internship at Harper’s Bazaar, and was, unbelievably, made Creative Director of Couture at Jimmy Choo at the tender age of 22.

Ong cites music as a primary influence on her work, most evident in shoes such as her Bowie’s and Patti Smith’s (my favourites), which are simply too cool. They are somewhere between the quirkiness of a streetwear shoe like Camper, and the high art beauty of an all-out classic Jimmy Choo.

Ong’s musical mantras and sexy, unusual detailing have secured her a loyal fan base amongst British music and rock royalty. Her classic yet whimsical designs are beloved for being both feminine and wearable.

Since launching her eponymous line in 2002, she has been named one of the world’s top 10 shoe designers, alongside the likes of Manolo Blahnik and Patrick Cox. Her debut collection was featured in Vogue, ELLE and Vanity Fair, and she has collaborated with labels from high street darling Topshop to luxury brand Jaeger, Nike and most recently, classic British label Aquascutum.

What I wouldn’t do for a pair of Bowie’s or Patti’s… just looking at them makes me wanna get down!

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One response to “Beatrix Ong: The New Choo?

  1. Red origami shoe!
    Im sure my name is on it somewhere!

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